Adam Berkowitz, Co-Founder, CEO at ID Society, has been selected to speak at the interactive media event of the year, InterAct 2008. Adam will be part of an illustrious panel of top industry talents who will share their insights on achieving marketing goals through strong web and interactive media initiatives.

Returning for his second consecutive year, Adam is excited to talk about the importance of connecting people through creativity and technology. He will share with InterAct 2008 IDS’ philosophy—Delivering Ideas-Driven Brand Experiences That Spark Ongoing Dialogs—and showcase the relevance of this philosophy in helping marketers connect with their target audience.

InterAct 2008 will take place September 29-30 in Washington, D.C at The Ronald Reagan Center. To learn more about the event please visit the website at http://www.interact2008.com.

ID Society is proud to announce that Co-Founder and CEO, Adam Berkowitz, is a recipient of the Johnnie Walker Blue Label 35 Under 35 Award, an award that celebrates the brightest young minds in various disciplines including art, music, writing, comedy, and design. The award honors those who are leading the way, working to make a difference and setting new standards in their industry.

As part of being chosen for this award, Adam’s achievements are featured in a distinguished coffee table book, alongside the stories of other 35 Under 35 award-winners.

Jonathan Webb, our President and Chief Creative Officer was selected to be a Digital Jury Member for the London International Awards (LIA), which honors preeminent work in Advertising, Design, and Digital Media. Now in its 22nd year, the LIAs recognize the highest level of creativity and talent in the industry today.

Jonathan was honored to be among the distinguished worldwide Jury Panel, which is comprised of the most talented, recognized and awarded professionals in their respective industries. Grand Prize and Winner Statues will be presented at the Annual Awards Ceremony held in London each November.

When Kipling wanted to establish the brand in the USA, they turned to ID Society to develop its first USA Web site. Leveraging guest designer and pop icon Fergie, we created a site that emphasizes the brand’s laid-back, fun lifestyle, appealing to Kipling’s young, casual chic audience. Along with Fergie’s new line, the site also offers an interactive look at their entire line of bags including the If/Basic, City, Club and Gorilla Girlz collections.

The site’s background offers beautifully captured photographs that align well with the spirit of the Kipling lifestyle and express a sense of youth and fun. This new, fresh look successfully engages visitors, helping to increase awareness among an American audience.

The Web site was developed to transform to e-commerce in 2008. For now, a store locator allows visitors looking to purchase a bag from one of the collections now to find the nearest retail outlet.

ID Society have long been proponents of open source software. Much of the work we do for our clients runs on Apache Web servers, using PHP and MySQL.

Our Technology team has recently built a number of projects using the blog publishing software WordPress. Given our long-standing commitment to the use of open source software, when WordPress was lacking features our team needed to deliver, they wrote the functionality from scratch. Now that the team has had a chance to kick the tires and make sure it’s up to snuff, we’ve released the code and it’s available as a plugin download from the official WordPress plugin directory. The plugin allows WordPress moderators to define more than one email address for comment moderation notifications.

Download Comments Notifier.

We recently launched Nautica.com and we’re quite proud of it. The site is built in Flash and is integrated with Nautica’s beautiful advertising campaign imagery to connect users with the brand. We worked hard to ensure the site’s content is separated from the Flash presentation and is therefore accessible via any device that can read XHTML. ID Society built the Web site intending for it to grow into a full e-commerce site in the future, allowing it to offer a more complete online experience.

You can find some of our other work for Nautica below
The Deck Shirt
Nautica Jeans Co.
Live N Jeans

Nauticajeansco.com has been selected by FWA as “Site of the Day” for April 27, 2007. FWA is “an industry recognized award program, established in 2000, showcasing websites who use Cutting Edge Technology, together with Inspirational Ideas, that lead the way for future generations.”

We might be a little too modest to admit we’re “leading the way for future generations”, but we certainly appreciate the recognition!

The good people at A List Apart are conducting their first annual Web Design Survey. If you work on the Web in any capacity, we urge you to take a few minutes to complete the survey. It’s hard to solve problems like “Why isn’t their more diversity in our profession?” if we don’t actually know what the problems are. This survey is a good step towards measuring the current state of affairs.

This May, our CEO Adam Berkowitz will be giving a talk titled “New Business Opportunities with Web Presence: How a strong Web presence leads to increased business for you and your clients” at World Wide Web Washington, brought to you by the Art Directors Club of Metropolitan Washington.

If you’re interested in attending, you can register online.

We recently had another opportunity to work with Nautica Jeans Co., and this time it was on the design and build of promotional and sweepstakes Web site Live N Jeans. The site features video “Webisodes” and exclusive streaming music tracks, and users are encouraged to comment on and share the videos with their friends. The challenge in this project was mixing engaging Flash design for the video content with the open-source, WordPress-powered commenting system.

Check out the site and register for the Live N Jeans sweepstakes for your chance to win a night out on the town with your friends in Los Angeles, Miami, Chicago, or New York City.